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why you need a headshot

Lindsay Obermeyer Headshot, photo by Michelle Kaffko

"To be successful, you have to have your heart in your business, and your business in your heart."  -- Thomas Watson, Sr.

While I prefer to spend my time in the studio, I recognize that for my business to grow, a certain amount of day-to-day maintenace is required.  A new headshot has been high on my priority list for several months.  I've been putting it off as, well, I don't like to be photographed.  I always feel awkward the moment a camera appears.  

Why do I need a headshot in the first place?  It's a primary tool for marketing my business.  Whether I am at a gallery opening or walking the floor at a trade show, it's important for people to recognize me.  Yes, my work should be enough, but seriously, does it sprout legs and develop the capability to talk?  No.  If I want to get my work into that next show or land a contract for a project design, I need people to place a name and a face to the work.  

Headshots should be used in all social media platforms as the avatar, on a website and blog with a bio and in brochures.  Well-known project designers in the crafts industry also suggest you use it on your business card.  A logo is lovely, but you are your business, not your logo. Point taken and I will soon to rectify this ommission now that I have a swanky new headshot. Thank you Michelle Kaffko of Organic Headshots!

I didn't think much about headshots until a few years ago when more and more requests were being made from marketing departments at universities.  I was doing a fair of amount travel as a visiting artist / guest lecturer.  At first, I used basic snap shots friends took such as these three.  

©2007 Lindsay Obermeyer headshot  IMG_0173
©2012 Lindsay Obermeyer headshot

They are cute photos, so what's wrong with them?  With the one of the left, you can't really see my face. My work dominates. Yes, I want my work to be showcased, but not in a headshot.  And even if you can see my face, I'm squinting from the glare of the sun.  The second is a great shot of my face, but the background is really busy.  Really, really busy compounded with a busy outfit.  My face and background art are fighting to win which is noticed first. The last one is great shot, but obviously a snapshot taken of me in my winter coat outdoors one winter afternoon.  Ho, hum.

©2012 Lindsay Obermeyer headshot

So, I tried again.  I love this photo.  It shows me having a great time with my face framed by my work and was perfect for promoting my community art.  One problem, I no longer do The Red Thread Project®.   If I no longer do it, why should I still use an image that promotes it?  Sigh.  Back to the photographer.  

Lindsay Obermeyer headshot by Larry Sanders  Lindsay Obermeyer Headshot photo by Larry Sanders
This time I met with photographer Larry Sanders.  I love these!  They are silly, funny and non-traditional.  They promote both my art and my handmade hat line.  Fun, but ultimately limiting. These photos tell an education or marketing director of a craft company that all I know how to do is textiles.  As a project designer, I work in a variety of mediums - paper, clay, glass, paint and metal as well as textiles.  

LindsayObermeyer

Here we go again.  This photo was taken by Maria Ponce for the Chicago Artists Month 2011 poster. It's an amazing portrait of me, but is it actually a headshot? I wasn't sure, so didn't use it other than to promote CAM 2011 events.

Lindsay Obermeyer photo by Michelle Kaffko

So on I struggled continuing to use the shot of me from The Red Thread Project® until this spring when Michelle Kaffko took this shot of me for the Chicago Craft Mafia.   I love this photo!  Wow! Colorful, sassy, confident.  Perfect!  Yeah!  Headshot trauma over!    I've been using this image on Facebook since it was taken in May.  But when folks saw me at the trade show in July, the frequent refrain after visiting my booth was, "Oh, wow! You don't just knit." Arrrrrrrrgh!  I had limited my business once again with a single photo.  I am a knitter, but not just a knitter.  Oh my lordy!  I wanted to hide under the covers.  

You are your business.  If you want to be seen as friendly, professional and confident, then your image must show it.  It can be as colorful as you are, but the image of you shouldn't fight with backgrounds, funky clothes (unless you are a fashion designer wearing your own clothes) or other props  As I do so many things, I need a photo that showed me as me, minus the art or the tools.  After 10 years and multiple attempts, I think I finally have one that will work.  Let's just hope my hair doesn't turn fully grey in the next year!


New Tie Dye E Book and Blog Give Away

©2012 Lindsay Obermeyer tie dye
"The soul becomes dyed with the color of its thoughts." --  Marcus Aurelius

Tie dye is the big trend this season!  There are the more commonly known tie dyed t-shirts showing up in every store, as well as those with ombré and shibori patterns. A friend stopped by today and though she would never consider herself trendy, she was wearing a t-shirt with patches of tie dye in shades of indigo.   I had a Tulip tie dye kit from I Love to Create  on hand and decided to give it a go myself, but instead of working with flat fabric, I dyed some cotton yarn.  

The process couldn't have been simpler.

You need:

Tulip Tie Dye Kit
DK weight 100% cotton yarn (8-16oz)
acrylic yarn
scissors
swift (or a chair)
plastic wrap
plastic tarps (I used a plastic pinic table cloth and trash bags)
bucket
water
apron

If your yarn is in ball form, you will need to make a skein out of it.  To do so, use either a swift and wind it around or turn a chair upside down and wind the yarn in a circle form around the legs.  Once completed tie the ends together.

©2012 Lindsay Obermeyer tie dye
Cut 3 pieces of acrylic yarn.  Each should be 6" long.  Tie them in intervals around the skein.  The key is create a figure 8 at each point which holds the yarn together, yet prevents it from tangling.  Don't pull too tight!

©2012 Lindsay Obermeyer Tie dye

You should have 4-8 bundles depending on the amount of yarn you had on hand and the size of the skeins you made.

©2012 Lindsay Obermeyer Tie dye

To prepare the yarn for maximum absorbtion of the dye, soak it in a bucket of warm water until completely saturated.  

©2012 Lindsay Obermeyer Tie dye

Cover your work surface with another tarp.  I used trash bags.  Prepare your dye as per instructions in the kit and begin!  

©2012 Lindsay Obermeyer Tie dye yarn
Tie dye is a resist method of dying.  Everything under the resists stays the original color while everything else is dyed.  Ikat is a Japanese form a tie dying warps for the loom.  I didn't want to be quite so sophisticated.  I simply squirted the die onto the yarn.

Tiedye6

I used too much die on my first sample.  The stripes didn't retain their shape, but as I used an analagous color scheme the results were lovely with over over 15 variations of green from spring green to forest green.  (Any other color scheme would have resulted in mud.)  As you can see I experimented.  For my second sample I drizzled blue on the yarn and followed up with dashes of green and yellow.

Tiedye7

Once you finish a skein, lay out a sheet of plastic wrap.  Carefully roll your yarn up into it.  Set aside the yarn for 8-12 hours. This allows the dyes to do their magic.  The longer you leave it the stronger the color will be.  Afterward, unwrap the yarn and rinse it.   

I rinsed the yarn one skein at a time in my laundry room sink under hot water until the water ran clear and then let them  air dry.  This is where I parted ways from the direction on the kit.  The yarn should not be machine washed until knit into a garment.  You run the risk of it tangling and let me tell you, a tangled skein is no fun.  

Tiedye9

I love the results!  As you can see from the sample in my first image, the yarn knits up beatifully with colors switching from one to another and back.

I Love to Create in collaboration with Favecrafts has published a free e-book.  Check it out!  There are incredible patterns to follow.

Ecover_IloveCreatepsd
http://www.favecrafts.com/Tie-Dye/How-To-Make-Tie-Dye-Shirts-Decor-and-More-18-Tie-Dye-Patterns-eBook

My daughter loves tie dye and I mean loves it. Her 2nd grade birthday party had a tie dye theme and we've even planted roses with variegated flowers said to have a tie dyed look. When she saw me dying the yarn, she grabbed a few t-shirts.

Tiedye8

I used the Tulip tie dye kit this summer with kids in our circus camp to create clown costumes. Honestly, it was super easy and only moderately messy with 20 children working on them. My suggestion is to have a tarp on the table and on the floor.  Have plastic Ziploc bags ready to go to hold the wet and dyed t-shirts for transfer home to be washed.  

IMG_1656

As tie dye is loved by kids of all ages, I am sponsoring a blog give away.  To win a kit, leave a message here at my blog.  One entry will be randomly selected on Labor Day.  I will contact you that day for your mailing address.  Fingers crossed!  I hope you win! 

Random color fact- The first synthetic dye was mauve.  Until the mid-1860's all colors were derived from natural sources such as indigo, madder, and marigolds.


Intuit: Visionary Craft: Blooming

Visionary Craft Series

 “The world is but a canvas to the imagination.”  — Henry David Thoreau

Join me tomorrow at Intuit  where I will be teaching folks how to fashion flowers from yarn, fabric and my go-to-for-everything material, Duck Tape®.  We will be making pins to take home and more flowers for some street art fun.   You can't beat the cost of the class at $5.  Yep, just $5.  

Free coffee, juice and cookies will be served during the workshop. Open to all ages; children, teens, and adults are welcome. CPDUs are available for CPS teachers. To reserve your space,

Intuit: The Center for Intuitive and Outsider Art
756 N. Milwaukee
Chicago, IL 

August 18, 2012 (That's tomorrow!)

2pm

$5 / $3 Intuit Members
Entire Series: $25 / $15 Intuit Member

email intuit@art.org.

Download the brochure for the complete series here.


Let's Go to the Hop! Industrial Chic Blog Hop

Blog-hop-1
“Creativity is inventing, experimenting, growing, taking risks,
breaking rules, making mistakes, and having fun.” — Mary Lou Cook

Greetings!  Welcome to the next stop on the Industrial Chic Blog Hop!  I warn you, I was doubly inspired, so I have two projects to share with you. (A third will be featured after Labor Day!)

©2012 Lindsay Obermeyer Industrial Chic blog hop

Earlier this summer, I received assorted trinkets from Susan Lenart's Industrial Chic™ collection plus some Ice Resin® to incorporate into work in any manner I wished.  Treasure box?  Painting? Shrine?  The large pendant inspired me first with the possibility of framing  bits of paper ephemera from my stash.  And, I loved the thimble! 

©2012 Lindsay Obermeyer Industrial Chic Blog Hop

Here are the basics to make one of your own:

 Materials:

Pendant from Susan Lenart Kazmer's Industrial Chic™ collection
26" of Beadalon® Professional Series #26 / .018 Stringing Wire in Black
1 Beadalon® medium sized silver toggle
2 #2 Beadalon® crimp tubes
2 silver finish crimp covers
Clear glass Czech beads  (obtained from Shipwreck Beads)
Cut glass Czech beads in powder blue (obtained from Shipwreck Beads)
vintage brass beads  (from my Gam's broken necklace)
vintage 3 cut 11/0 metallic silver beads (gift from a friend)
assorted beaded buttons (a gift from a friend)
4 jump rings
6 inches of ribbon (I used to sell the ribbon when I owned my yarn store 12 years ago.)  

Tools:

flat nose pliers
crimping pliers
wire cutters

Directions:

First, I took apart the pendant by carefully opening the prongs with my flat nose pliers.

©2012 Lindsay Obermeyer Industrial Chic Blog Hop

I replaced the collage provided with paper from my stash of Victorian replica paper scraps, but I think it would be equally cool with a photo of family.  I put the metal frame and glass top back in place and pushed down the prongs to securely hold everything together.  I readded the grey ribbon and and pendant bail.

©2012 Lindsay Obermeyer Industrial Chic Blog Hop Making
The rest was straight forward bead stringing with the pendant at the center and the larger beads interspersed with beaded buttons and 11/0 3-cut vitage beads.  I finished it off with a shimmery, sheer ribbon in the palest of pinks.

The finished result is remarkably light despite the size of the pendant.  I've been wearing it to college meetings all week, receiving many compliments and requests for custom work.  

But like I said, I couldn't stop with one.  I had to make another.  Those sewing bobbins!  Perfect!  I grabbed an old key from the junk drawer.  When I bought the house, I was given a skeleton key to front door at closing.  Seriously? Yep, here in Chicago circa 1999!  When I moved in, I found a tin of them under the stairs, one for every door in the house with plenty of spares.

©2012 Lindsay Obermeyer Industrial Blog Hop Necklace 2

With my key as charm holder, I added a bobbin and metal tag from the Industrial Chic™ collection, plus my personal bits and bobs, like beads, buttons and even an old French franc.  Ooh, la, la!  C'est magnifique, n'est-ce pas?

I've been having fun following the blog hop and I hope you do too.  Here is the full August line up!

August
10              Barbe St. John                   http://barbesaintjohn.blogspot.com/
11               Cheryl Bodkin Waters    http://blog.artsyfindings.com/
12               Cindi Bisson                       http://fatcatcreations.blogspot.com/
13               Gretchen McHale             http://readingartworks.com/beta/?page_id=964
14               Jenny Barnet Rohrs         http://www.crafttestdummies.com/
15               Kari McNight                      http://backporchartessa.blogspot.com/
16               Me - Lindsay Obermeyer
17               Seth Apter                            http://thealteredpage.blogspot.com/
18               Suze Weinberg                   http://suzeweinberg.typepad.com/
19               Tami Bayer                          http://www.tamibayer.com/
20              Theresa Cifali                     http://theresacifali.com/
21              Tracie Stivers Lampe      http://www.radicalrecycks.com/BlogRetrieve.aspx?   BlogID=7528
22              Traci Bautista                       http://kollaj.typepad.com 
23              Jen Crossley                          http://amarkintime.blogspot.com/
24              Eileen Hull                             http://www.eileenhull.blogspot.com/
25              Pam Carriker                        http://pamcarriker.com/blog/

And if that isn't enough inspiration for you, check out what these amazing designers did in July!

Ken Oliver                           http://kensworldinprogress.blogspot.com/
Vicki O'Dell                         http://www.vickiodell.com
Cindy Cima Edwards       http://www.cindycima.com/
Elena Lai Etceverry          http://thetravelingprincess.blogspot.com/
Jen Osborne                       http://www.themessynest.com/
Wanda Eas                          http://craftymule.blogspot.com/
Sandy Martin                     http://sweetpeajewelry1.blogspot.com/
Susan Weckesser             http://mysweetearth.blogspot.com/
Tracy Weinzaphel            http://www.tracywburgos.typepad.com/
Terri O                                  http://www.supersimplewithterrio.com/


Yarn Bomb Addison St. Bridge! Details and Workshop Dates

©2012 Lindsay Obermeyer Addison Bridge, Yarn Bomb this Bridge! 

"While the spirit of neighborliness was important on the frontier
because neighbors were so few, it is even more important now
because our neighbors are so many." --  Lady Bird Johnson


Mary K. Lawrie and I are leading a yarn bombing of the handrail along the southern side of Addison St. Bridge.  We will be knitting stripes of color to cover the handrail along the southern side of the Addison Bridge adding a whimsical dash to the grey expanse.  Knit and crocheted by the community in colors taken from the mural, this temporary installation, reminiscent of one giant Dr. Who scarf covering the handrail, is designed to bring all ages of the community together, both in the act of making the installation and in the enjoyment of it.

Participants will receive a yarn packet with basic stitch patterns to be used, gauge requirements, and basic striping requests included, otherwise the participants’ creativity will determine the ultimate outcome of the striping sequences.  A limited number of these packets will include knitting needles or crochet hooks and tapestry needles for sewing in ends.

Join us at one of our two workshops! 

  • August 11 at 10am at Multilingual Chicago, 2934 N. Milwaukee.  
  • August 16 at 6:30pm at the Athletic Field Park, 3546 W. Addison.  

 For more check out 

facebook.com/pages/Mural-at-Addison-Avondale

--> A donation of $10-$20 is requested.

If you can't make it to either event, but want to participate, please leave me a message.  I will send you the yarn.

Now for the specifics:

Your kit will include Lion Brand Yarn – Vanna’s Choice® in colors to coordinate with the new mural.  There is enough to make one scarf approximately 7 x 60 inches.  Please cast on or chain for 7 inches and not wider as the handrail is narrow. 

 We chose this yarn for its color range, durability and for the reason that Lion Brand donates a portion of its profit from Vanna's Choice® to St. Jude’s Research Hospital. 

 Note that crochet and knitting looms typically use more yarn as do cable and garter stitches.  If you are knitting on a loom or crocheting your scarf, your end result may be a few inches less than 60. 

 There isn’t a particular pattern to follow, so have fun exploring different stitches and color combinations!

 There are a limited number of kits, so it’s on a first-come-first serve basis.

 Gauge:

Knit: 16 stitches x 22 rows = 4" (10 cm) on size 9 (5.5 mm) needles

Crochet: 12 sc + 15 rows = 4" (10 cm) on size J-10 (6 mm) hook

Knitting Loom Directions

If you are knitting using a knitting loom, please follow the directions for the one-over-three stitch not the directions that come with the loom.

 http://www.macphersoncrafts.com/loomknitting.asp 

The yarn is worsted weight, so the result will be lacy if done following the directions that typically come with the knitting looms.  You will want to also keep in mind that you will be working back and forth on your loom and not knit in the round. 

http://www.dailymotion.com/video/xe8vx7_how-to-knit-a-flat-panel-on-a-loom_creation

When you have completed your scarf, please message me or contact me through my website.  You will be given drop off instructions at that time.   We ask that all scarves be completed by September 30th.    Please have all tails woven into the fabric and all knots secured.  Remember, this will be installed outdoors for 2 months and we hope they remain in good condition for the duration of the installation. 

The scarves will be stitched together by Lindsay and Mary.  Installation will occur in mid-October.   Everyone is welcome to assist us with the installation.  The exact date and time will be announced here and on Facebook in early October.  

 Our hope is that enough of the scarves will be in good condition so we may cut them apart and donate them to a local charity.  We will need volunteers to help us deinstall, disconnect and wash all scarves. 

 We would like thank Lion Brand® for donating three of the colors used in this project and to Clover USA for donating the knitting and crocheting equipment.   And of course, we thank you for taking the time to join us in this creative community adventure. 


Designer Crafts Connection Blog Hop: School Crafts : Scratch Crayon Card

©2012 Lindsay Obermeyer Crayon Card
"Every child is an artist.  The problem is how to remain
an artist once we grow up." -- Pablo Picasso

I love school supplies.  I still get a rush every August when school supply sales are announced.  New paper waiting to be filled with ideas. Pencils begging to be sharpened.  And the best -  a new box of crayons.  Nothing fancy, just a basic box of 24 with primary colors, secondary colors and a few tertiary thrown in for good measure.  Oh, yeah!

MATERIALS

Card (folded) - I chose a light blue-grey card, 5" x 5"

Glue Stick

White card stock

Green card stock

Crayons

Dull pencil

Fiskars® Lever Punch - small butterfly

Fiskars® Lever Punch - medium scalloped circle

Scissors (I used my Wescott Titanium Bonded® pair.)

©2012 Lindsay Obermeyer Crayon Card

DIRECTIONS

Select a range of light colors.  Mine were on the warm side, so yellows, pinks, oranges, and reds. Color in a section of the white card stock.  I chose to color randomly, but you can do stripes if you wish.

©2012 Linsday Obermeyer Crayon  Card

Once you have colored a section of the paper, go over it with a darker tone. I chose a deep blue-violet.

©2012 Lindsay Obermeyer Crayon Card

I liked letting a little color peak through the surface.

©2012 Lindsay Obermeyer Crayon Card
Punch out a series of scalloped circles and butterflies from your new colorful paper.  I punched 5 circles, but only used 4, and 2 butterflies.

©2012 Lindsay Obermeyer Crayon Card

Using a dull pencil, scratch away the dark surface to let the colors below be seen.

©2012 Lindsay Obermeyer Crayon Card
With a yellow or light green, color a portion of the green card stock.  When finished, color over it with a dark green.  Cut out stems and leaves with your scissors.

©2012 Lindsay Obermeyer Crayon Card
Arrange the stems, leaves and flower heads on the paper.  Once you have settled on the placement, glue them into place using your gluestick.  

A charming card reminiscent of encaustic painting with nearly limitless color possibilites!

For more vacation craft ideas, checkout the work in the Designer Crafts Connection webring wherever you see this logo.

Each blog in the hop is written by a designer associated with the Craft and Hobby Assocition.  We each have unique styles, so be sure to hop through to see what each is doing with this month's theme on crafting with school products!


here come the clowns!-circus-themed art camp


©2012 Lindsay Obermeyer Circus Poster by 10 year old
 

When you are describing,
A shape, or sound, or tint;
Don't state the matter plainly,
But put it in a hint;
And learn to look at all things,
With a sort of mental squint.
~Lewis Carroll

The circus has come to town!  Each summer for the past decade I've been teaching camp at the Evanston Art Center.  They are a time when as a teacher I can pull out the stops and let my imagination run with the kids.  We have a blast!

©2012 Lindsay Obermeyer Clown Costumes

This year the theme was the circus.  Every circus must have a few clowns.  We  tie-dyed t-shirt costumes with paper hats, egg carton red noses and coffee filter bow ties.  I love doing tie-dye with children. They get into the alchemy of it, full of wonder on how the color appears.  Magic! I Love to Create's kit made it especially easy to do.  Everything was mixed ready to go. I just added water, a few t-shirts, some children and voilà!

Collagraphs are equally fun, easy to make and cheap to do.  A few old file folders, some glue, a couple of water-soluable printing inks, a brayer and you are good to go.  (A post will soon follow on how to make them, so keep your eyes open for it.)  The bold, graphic combo of the collagraph with the construction paper in this poster is gorgeous. 

©2012 Lindsay Obermeyer collagraph collage poster by 10 year old
Naturally, we had to make sock doll lions, clowns, dogs, and elephants.  They were so proud of their new creations and excited to go home and keep sewing. 

©2012 Lindsay Obermeyer Sock Doll lion by a 10 year old

Here is Mr. Leo.  He is followed by Ellie the Elephant with of her colorful friends. 

©2012 Lindsay Obermeyer Sock Doll Elephant by a 7 year old   ©2012 Lindsay Obermeyer sock doll clowns by 7 year olds

The children wouldn't part with their dolls and costumes, but you can see more great art from this camp at the Evanston Library (main branch).  The opening reception with the young artists is from 6-8pm on August 30th.  The show continues through September 30th.